A Poster Advertising Strategy For The 21st Century

Poster distribution, QR codes and retargeting

Some of our clients are using QR codes very effectively on the posters for their events, combined with retargeting this has become an increasingly effective way of advertising an event.

 

What is a QR Code?

Quick Response Codes are a two-dimensional barcode that can be read using smartphones that link directly to websites, text, emails, facebook pages, phone numbers and more!

Contact A-Z Poster Distribution
This QR links to the contact page on this website

 

 

The benefit of having a QR code on your posters

Many promoters are now choosing to use QR codes on the posters for events, there are many benefits;

 

  • Visit  a web page
  • Immediate link to ticket sales
  • Dial a phone number
  • Send a Text Message
  • Send an Email
  • View a promotional message
  • View Special Offer
  • Download Contact Details
  • View a Google Maps Location
  • View a Social Media Profile

 

Retargeting

About 2% of will buy tickets on the first visit to your website or ticket sale site. Retargeting works by keeping track of people who visit your site by clicking on the QR code displayed on your events poster and then displaying your retargeting ads to them as they visit other sites online and therefore converts to much higher ticket sales.

 

Our 21st century poster distribution and online package

We can put together a complete poster distribution and online marketing package for your event that can include.

  • Poster Campaign for your event
  • Qr code link created and sent to your chosen printer
  • Link to your website or a hosted landing page
  • Facebook page for your event
  • Retargeting campaign setup

 

Fill in enquiry form for a no obligation quote

 

 

 

Summary
Article Name
A Poster Advertising Strategy For The 21st Century
Description
Highly effective event publicity tactic using traditional event publicity such as posters and leaflets but with the added benefit of online sales coming from QR codes on the printed material and retargeting
Author

Comments

  1. Zed December 23, 2015 at 6:43 am

    We are seeing more and more events using QR codes on their posters…using old and new ways of advertising events together #poster #qrcodes #retargetting

Leave a Reply

Your email address will not be published.

Name *
Email *
Website

CommentLuv badge